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Manchester Transformed by WeRoad’s Guerrilla Campaign: Tear Off Your Next AdventureLocal News · 21 August 2024Manchester Transformed by WeRoad’s Guerrilla Campaign: Tear Off Your Next AdventureFrom mid-august, Manchester city centre will be flooded with almost 1,000 to 2,000 vibrant A4 posters, inviting passersby to ‘take what they need’. These eye-catching displays, featuring travel-themed aspirations with suggestions like ‘live an adventure’ to ‘fall in love’, each travel dream comes with more than inspiration. Titled ‘Take What You Need’, this guerrilla marketing…Read the story →

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